Date Posted: Jan30, 2014
If you’ve ever felt overwhelmed or stressed out about reaching out to the media, then this week’s guest article by Tammy Lynn at Spotlight PR Company is for you. Learn her three tips to help you gain the media momentum you need to take your career to the next level.
Date Posted: Jan23, 2014
There is one question I get asked constantly from all kinds of actors. Young actors, experienced actors, actors who just moved to Los Angeles and actors who might even have representation but are looking for a better fit are all wondering: “How do I get an agent?”
Date Posted: Nov20, 2013
Actor + social media maverick Tony Howell shows us how ditching your Facebook Fan Page for your profile can be more effective, easier + smarter. Friends, fans and industry contacts want to follow your real life, and this simple shift can deepen those connections + give you more credibility as an artist. It’s time to align your offline self with your online presence.
Date Posted: Oct9, 2013
In your actor marketing, one of the most effective components you can include is a review or testimonial. But what do you do if you don’t have a review from the New York Times or LA Weekly or Backstage? And how do you make it easy for someone to say yes to that big questions, “Will you write something about me?”
Date Posted: Sep18, 2013
Do you think you need to be famous before anyone will write about you in the paper? If so, I’ve got news for you. Every stream of media out there is craving content, and you just might be able to feed some of those hungry outlets. First up, the press release. And, if you learn to use it in the right way, getting press can actually help you get work.
Date Posted: Feb20, 2013
Capturing your essence in a clever, dynamic, and unique way all in less than 160 characters is a challenge. Yet, that’s exactly what you must do in order to have a Twitter bio that stands out, attracts followers, and gathers opportunities. The secret to a compelling Twitter bio boils down to two key ingredients: connection and credibility.
Date Posted: Jan9, 2013
Alright, we all make mistakes, and I’m no exception. A couple of years ago, I published a blog post arguing why an actor doesn’t really need a website. Well, times have certainly changed. So, I admit it… I was wrong. Find out why by watching this week’s Acting Business Bite.
Date Posted: Nov22, 2012
As an actor, what does it really mean to Turn Pro? Is it adding an awesome agent or manager to your team? Is it booking a pilot in the New Year? Is it supporting yourself financially solely through acting? Whatever Turning Pro means to you, click here to watch a special video I created outlining three crucial ingredients to help you Turn Pro in 2013. Warning: This video contains an awkward + awesome 90s rap reference… the awkward part is me.
Date Posted: Nov15, 2012
You did it! Booked the job, wrote a press release, and sent it out. Now, your hometown newspaper is doing a story about you. Want to make the most of it? Watch this week’s edition of Acting Business Bites to find out how to make the most of your press.
Date Posted: Oct25, 2012
Do you know how to channel your art and creativity into your marketing tools and plan? Have you ever tried to implement a strategic, measurable plan while allowing it to breathe and even fail? Watch this weeks Acting Business Bite to find out how to do both. What is a way you stayed true to your art while still embracing your marketing pieces to effectively share your gifts with the world? I look forward to your answers below.