For Immediate Release
NEW BOOK OFFERS RELIEF FOR ACTORS IN UNCERTAIN TIMES
Dallas Travers’ The Tao of Show Business – New Road Map for Actors
(Los Angeles, CA January 4, 2009) With the nation’s economic uncertainty and rumors of a Screen Actor’s Guild strike, a new book helps actors weather the ongoing storm. Creative Career Coach, Dallas Travers offers actors a practical roadmap for professional success and an easy guide for personal fulfillment in her new book, The Tao of Show Business(Love Your Life Publishing, March 2009).
Combining her seven-plus years of experience as the CEO of Sage Creative Inc. with her advanced training as an IPEC Certified Empowerment Coach, Travers offers savvy business strategies combined with practical tools for life that allow emerging actors to take their careers into their own hands.
“I wanted to offer more than just a how-to book,” Travers said, “That’s been done before. Instead, my hope is to highlight a new way to approach marketing for actors, but also a guide to living a balanced life as an artist.”
The Tao of Show Business arrives just as the entertainment industry is in the midst of a tumultuous shift. Many relatively unknown actors are creating original content and attracting public followings on the Internet. As more and more attention turns to online media, Travers’ book dispels many industry myths that no longer hold water.
Unlike many other acting books on the market, The Tao of Show Business shares business tools from various professions to an actor’s career. Travers offers new insight on how an actor can generate press, create their own work, and effectively cultivate industry relationships.
Ironically Travers’ background is not in acting, though she has consulted hundreds of actors in her seven years in business. “I admire actors so much, but I think the fact that I don’t come from an acting background allows me to offer a fresh perspective on the business as a whole,” Travers explained. “I didn’t come into this with a list of fears or rules. That gave me the freedom to approach success in a whole new way.”
Travers empowers actors, writers, and creative entrepreneurs to blaze bold career paths. Travers has transformed the careers of hundreds of emerging actors throughout the entertainment industry by teaching clients to follow their artistic instincts in order to create personal success. She recently released the audio CD, “LIVING MANTRAS: Mastering the Art of Positive Speaking” (October 2008) and is a contributing writer in the award-winning book, “CONSCIOUS ENTREPRENEURS: A Radical New Approach to Purpose, Passion and Profit” (Love Your Life Publishing, July 2008).
For information about:
Dallas Travers and Sage Creative, Inc. visit: www.DallasTravers.com
To Purchase The Tao of Show Business visit: www.taoofshowbusiness.com or www.amazon.com
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